Steven Gerrard: St George"s Park means no England excuses for World Cup failure

Gerrard: England will have no excuse for World Cup failure after St George's move

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UPDATED:

17:30 GMT, 9 October 2012

England skipper Steven Gerrard has admitted there will be no more excuses for national failure following the move into St George's Park.

The Duke and Duchess of Cambridge officially opened the 105million state-of-the-art complex near Burton.

Now all the ceremonies are over, work can now begin on the long-term plan of improving coaching standards from grassroots level, right to the highest echelons of the game.

Unveiling: England captain Steven Gerrard (second left) at St George's Park on Tuesday

Unveiling: England captain Steven Gerrard (second left) at St George's Park on Tuesday

As St George's Park chairman David Sheepshanks outlined, it will be a decade or more before the fruits of those labours start to be realised.

Before that, England's 24 different teams will use it as a base, with Roy Hodgson and his senior squad moving in for the first time ahead of their World Cup qualifier with San Marino at Wembley on Friday.

And, as he surveyed the awesome 330 acre site in Staffordshire, Gerrard believes any reasons for continued failure are now being removed.

'The place has blown me away. All the lads are buzzing to be here. We're lucky to have facilities like this. It's a long-term plan and hopefully it can bring success to the national teams,' he said.

Royal approval: Gerrard with the Duke and Duchess of Cambridge at the launch of the new National Football Centre

Royal approval: Gerrard with the Duke and Duchess of Cambridge at the launch of the National Football Centre

'This place has blown me away. Now we've got the best stadium in the world and the best facilities.

'We're taking away all the excuses the players might use in the future.'

The presence of William and Kate added a touch of glamour to an occasion the Football Association rightly feel proud of.

A concept that was the brainchild of Howard Wilkinson in 2001 may have taken far too long to set up for some, while others believe it is too far away from the national stadium at Wembley.

No-one can doubt the magnificent facilities though.

'It gives me great pride we have created in this country facilities that are beyond compare anywhere else,' said William, in a speech to assorted guests of the FA. 'St George's Park is a concept totally new. It will provide more than just world class facilities for our national team and more than a university from which hundreds of coaches will graduate.

In training: Gerrard with Frank Lampard (right) at the new National Football Centre in Burton

In training: Gerrard with Frank Lampard (right) at the new National Football Centre in Burton

'It will provide employment and a social hub for local people and will foster community spirit and purpose and hope throughout England.'

The Royal couple watched England train before meeting the players, with William exchanging a joke with under-fire Ashley Cole before posing for official pictures.

As FA president, William takes a keen interest in the on-going fortunes of the national team, although he couldn't resist a little humour as his part in proceedings came to an end.

'I feel tempted to cry “God for Harry, England and St George” but I really don't want to lower the tone by bringing my brother into it,' he said.

Now it is down to the professionals, and Hodgson accepts a challenge has been laid down that needs to be accepted.

No excuses: Gerrard says England boss Roy Hodgson (right) has the best facilities in the world

No excuses: Gerrard says England boss Roy Hodgson (right) has the best facilities in the world

'Facilities, in themselves, don't make you a better football team,' he said. 'What makes you better is the work you do within them. The players will be really happy to do their work here.

'We have to forget the past. We can't win a World Cup yesterday. As soon as we start working towards a World Cup we can win, the better – and I'm rather hoping the amount of effort and work we'll put in will lead us to that World Cup victory.'

Much as with Wembley, there will be some who feel an immense amount of money has been wasted, and that the great players of yesteryear turned out perfectly fine by honing their skills on England's streets. Both Gerrard and Hodgson had an answer for that.

Enjoying the facilities: (clockwise from left) England's Ashley Cole, Andy Carroll, Jermain Defoe, Tom Cleverly, Adam Johnson, Danny Welbeck relax in the jacuzzi at St George's Park

Enjoying the new facilities: (clockwise from left) England's Ashley Cole,
Andy Carroll, Jermain Defoe, Tom Cleverly, Adam Johnson, Danny Welbeck
relax in the jacuzzi at St George's Park on Tuesday afternoon

'I have heard that argument,' said Hodgson. 'When I started coaching many people thought coaching was totally unnecessary. That you played in the school playground, you either could play or you couldn't and that decided whether you were going to become a top player or not.

'I would like to think we have grown up a little bit and we recognise even the good players can benefit from some coaching.'

As one of those good players, Gerrard agrees. And he knows where he would prefer to be learning.

'You can still play on the street,' he said. 'No-one's stopping you do that.
But this is England, where all the main teams play, and I'd much rather come here and play football than play on the street.'

Sir Keith Mills" funding plan at risk because of athletics and cycling – Charles Sale

Cycling and athletics prove double trouble for Mills' funding plan

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UPDATED:

23:12 GMT, 3 October 2012

A grand plan led by deputy LOCOG chairman Sir Keith Mills to maximise Olympic sports’ chances of attracting sponsorship rights could be derailed by the big two, cycling and athletics.

The Mills brainchild to capitalise on the success of London 2012 is the British Sports Marketing Bureau, under whose banner the sports would pool commercial rights to attract big umbrella deals that could be geared to suit clients’ requirements.

Mills, expected to chair a reformed combination of UK Sport and Sport England, is canvassing support across all sports. His idea received widespread backing at meetings last Friday and on Wednesday from governing bodies.

Issue: Cycling and athletics are causing problems with the planned deal

Issue: Cycling and athletics are causing problems with the planned deal

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But there is understood to be considerable opposition from the two sports least in need of a collective organisation — cycling with their huge Sky funding and UK Athletics whose 50million five-year Aviva deal expires in December. But UKA are planning to bring in a Champions League style roster of backers themselves — putting them in competition for sponsors with the British Olympic Association. And that is the type of Olympic sport in-fighting Mills is setting up the BSMB to avoid.

However, swimming, which has the most sponsorship money after athletics and cycling, is broadly in favour of the BSMB proposals.

They do not prevent sports doing individual deals which are not in conflict with the overall sponsorships being sought.

Mills said: ‘For this to work, we will need the vast majority of sports behind us. Some of them are asking questions but none of told me they’re opting out.’

Nicklaus not swinging towards Obama

President Obama’s love of golf that has seen him play more than 100 rounds since taking office isn’t enough to convince Jack Nicklaus, who has been endorsing Republican rival Mitt Romney. Nicklaus, who designed the Gleneagles 2014 Ryder Cup course, said he has been forced to lay off more than 50 per cent of his golf course design company employees over the last four years — and could not afford four more years of Obama.

Golf fan: Barack Obama is still not being backed by Jack NicklausQ

Golf fan: Barack Obama is still not being backed by Jack Nicklaus

Mark’s rock bottom

BBC football pundit Mark Lawrenson is likely to face listener complaints about sexist comments after telling Radio 5 Live’s Drive Time programme hosted by Peter Allen and Aasmah Mir that Manchester City full back Maicon’s ‘bottom’s bigger than Aasmah’s’. The presenter, however, shrugged off the comment along with Allen’s offer to say something in retort about Lawrenson.

To clarify last Monday’s Sports Agenda column, 5 Live’s Ryder Cup coverage was presented throughout from Medinah even during the Saturday morning foursomes session when the programme included commentary on Arsenal v Chelsea.

Hammers lose money man

West Ham, in the middle of negotiations over their proposed move to the Olympic Stadium, are losing their finance director Nick Igoe. Igoe, who kept West Ham’s finances above water through troublesome times, is thought to be leaving amicably at the end of the year.

Wanted: West Ham are still after the Olympic Stadium but their finance chief is leaving

Wanted: West Ham are still after the Olympic Stadium but their finance chief is leaving

Flintoff lacks pulling power

Fewer than 1,000 tickets have so far been sold for former England all-rounder Freddie Flintoff’s boxing debut at the Manchester Arena on November 30. But promoter Barry McGuigan is waiting for Flintoff’s foe to be named before banging the drum with the expectation the event will attract a crowd of up to 7,000 in a venue scaled down to hold a maximum 10,000.

Canvas collection

The 1997 oil painting Art of the Game by Michael Browne depicting a toga-wearing Eric Cantona as Jesus Christ surrounded by manager Sir Alex Ferguson, Phil Neville, David Beckham and Paul Scholes is the last picture to be photographed in a 10-year project by the Public Catalogue Foundation, who have gathered all the nation’s paintings on one website.

Bosses told to visit St George's

The League Managers’ Association are encouraging their members to use the state-of-the-art sports science and medical facilities at their new St George’s Park base, which includes a 72-hour stress, sleep and lifestyle assessment for the high-pressure profession.

Use it: The LMA are encouraging managers to try St George's

Use it: The LMA are encouraging managers to try St George's

London 2012 Olympics: Olympian defends Falklands-themed training video

Argentine Olympian defends provocative Falklands-themed training video

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UPDATED:

13:15 GMT, 5 May 2012

Argentina's hockey captain Fernando Zylberberg has defended the TV advert which features him training on a Falklands Islands war memorial.

The advert has caused a political storm in Britain and led to British businessman Sir Martin Sorrell condemning his own firm.

Scroll down for video

Opening scene: After a caption reading 'Islas Malvinas', the Argentinian name for the Falkand Islands, hockey player Zylberberg is seen stepping out early in the morning for a run

Opening scene: After a caption reading 'Islas Malvinas', the Argentinian name for the Falkand Islands, hockey player Zylberberg is seen stepping out early in the morning for a run

Obvious landmarks: As the advert progresses, Zylberberg can be seen limbering up outside the Globe Tavern, a popular pub in Port Stanley

Obvious landmarks: As the advert progresses, Zylberberg can be seen limbering up outside the Globe Tavern, a popular pub in Port Stanley

Passing ALL the sights: As rousing music reaches its eventual peak, Zylberberg jogs past the office of the Penguin News, which today ran quotes from Falkland Islander Ian Hansen criticising the advert

Passing ALL the sights: As rousing music reaches its eventual peak, Zylberberg jogs past the office of the Penguin News, which today ran quotes from Falkland Islander Ian Hansen criticising the advert

The provocative 90-second advert,
which says the athlete is preparing for London 2012 on 'Argentine soil',
was the brainchild of WPP-owned agency Young & Rubicam (Y&R).

Zylberberg is seen running in the
Falklands capital, Port Stanley, and exercising on the island's Great
War Memorial, which honours British sailors who died in the First World
War.

In an interview with Al Jazeera
English, Olympic hopeful Zylberberg said that the advert was supposed to
convey his country's feeling over the islands.

'The message is that to every
Argentine the islands belong to Argentina. To me to be training in any
other province or to do it over the islands is the same,' he said.

'But when we were there we did not say that we were doing an advertisement but we were not hiding. In fact people helped us.'

Iconic British phone box: There's little doubt over why the advert's makers included this shot in the mix

Iconic British phone box: There's little doubt over why the advert's makers included this shot in the mix

Pointed message: With the rugged countryside in the background: 'To compete on English soil'

Pointed message: With the rugged countryside in the background: 'To compete on English soil'

Dramatic pause: The most incendiary comment reads: 'We are training on Argentine soil'

Dramatic pause: The most incendiary comment reads: 'We are training on Argentine soil'

He added that he had been told by the
agency while making the advert there was no buyer and that they would
seek one after it had been made.

He was only told two months later 'there was a chance that the Argentine government could be interested', he said.

Sorrell, the head of communications
giant WPP, branded the television clip 'totally unacceptable' and
professed himself 'appalled and embarrassed'.

Y&R said it had asked the
Argentinian government to pull the spot, accusing its creators of
behaving 'in a manner that is unacceptable to our company'.

Final say: The screen fades to white with the message: 'Tribute to the fallen and ex-combatants'

Final say: The screen fades to white with the message: 'Tribute to the fallen and ex-combatants'

Y&R's global chief executive
David Sable said it was impossible for the agency to see everything
produced by its branches around the world but stressed that clear
guidelines were in place.

'Our guidelines say you're not
allowed to do anything political or politicised,' he said. 'We don't do
political campaigns and we never have.

'It's just not acceptable and we
condemn it completely, but it's easy to understand the circumstances in
which a local branch thinks 'this is cool' and doesn't think what the
implications are.'

The advert, reportedly bought by the
government and broadcast after being rejected by various companies,
calls the islands by their Argentinian name, the Malvinas, and carries
the tagline: 'To compete on British soil, we train on Argentinian soil.'

It ends with the words: 'Homage to the fallen and the veterans of the Malvinas. Presidency of the Nation.'

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